Hyderabad, Jun 22: The new owner of the Satyam Computers, Tech Mahindra Ltd has renamed the software provider Mahindra Satyam. Apart from adapting a new logo of the Mahindra Group, the firm will be assuming a new business plan.
The new business plan will focus on good corporate governance and citizenship. The firm is expected to win back its reputation and business through through joint branding and go-to-market strategies.
“Customer centricity, high standards of corporate governance, unimpeachable ethics form the cornerstones of the Mahindra Group," said Anand Mahindra, vice-chairman and managing director, Mahindra Group.He added that this 'rebranding exercise' will bring together 'Mahindra Group"s values' and 'Satyam"s fabled expertise'.
“This is a significant milestone towards the recovery of the company," said Vineet Nayyar, executive chairman of Tech Mahindra.
However, seems like these changes may take time being implemented. Visitors to the website, www.satyam.com are still being greeted by the old logo of Satyam Computers.
OneIndia News
The new business plan will focus on good corporate governance and citizenship. The firm is expected to win back its reputation and business through through joint branding and go-to-market strategies.
“Customer centricity, high standards of corporate governance, unimpeachable ethics form the cornerstones of the Mahindra Group," said Anand Mahindra, vice-chairman and managing director, Mahindra Group.He added that this 'rebranding exercise' will bring together 'Mahindra Group"s values' and 'Satyam"s fabled expertise'.
“This is a significant milestone towards the recovery of the company," said Vineet Nayyar, executive chairman of Tech Mahindra.
However, seems like these changes may take time being implemented. Visitors to the website, www.satyam.com are still being greeted by the old logo of Satyam Computers.
OneIndia News
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