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Rajesh Exports in retail JV with Muthoot Pappachan Group

New Delhi, Mar 21 (UNI) Rajesh Exports Ltd today said it has tied up with Muthoot Pappachan Group for retailing its products across south India.

Under the tie-up, the company will manufacture 'Shubh Muthoot' pure gold coins weighing 1,2,4,8 and 20 gms to be showcased at Muthoot Pappachan Group's 450 outlets in Kerala, Karnataka, Tamil Nadu, Maharashtra and Andhra Pradesh.

The tie-up will also add significantly to the topline and bottomline of the company's beginning from first quarter of the next financial year, the company Chairman Rajesh Mehta said.

''We are pleased to have a JV with the Muthoot Pappachan Group which would bring in revolutionary savings product at the most affordable prices to the large mass of people across the four southern states of India,'' he said.

'Shubh' brand is owned by Bangalore-based jewellery retailer Rajesh Exports. The gold coins have been exclusively designed by the R&D team of the company.

Kerala-based Muthoot Pappachan Group is one of the largest NBFCs with operations spread across the five states of south India.

The JV has also developed an advanced software solution to provide live and online gold price across all the outlets of 'Muthoot'. The software would also manage and maintain an online inventory of gold coins for all the outlets.

The coins will be sold at online gold prices to the customers.

UNI

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