New Bolero launched at Rs 4.65 lakh

Saturday, March 17, 2007, 16:02 [IST]

Kolkata, Mar 15 (UNI) Mahindra&Mahindra today launched in Eastern India the new Bolero, the second generation of India's most popular SUV with a wide array of interior and exterior features.

With this, Mahindra&Mahindra had reinforced its leadership further in the SUV segment. The Bolero's success in the market is attributed to M&M'S commitment to customer centricity.

Speaking about the new style, General Manager, Sales, Bharat Kapoor said on the outside the Bolero features are very stylish.

The new ornamental grille accentuates the SUV'S frontal appearance and makes the vehicle look more commanding.

" We hope to sale about 56,000 units before April next, and if achieved it would record 16 per cent more growth than last year, " he said.

UNI

Topics: AUTOMOBILE-BENGAL-BOLERO

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