Kolkata, Dec 24 (UNI) Tata Teleservices Ltd (TTSL), a leading telecom company in the country, has chalked out a three pronged strategy to increase subsrciber base in the West Bengal circle (excluding Kolkata circle).
Speaking to UNI, Tata Teleservices Ltd-Rest of West Bengal Circle (ROWB), Circle Operating Officer Anurag Garg said here today that the company is targetting a market share of 14 per cent.
The company would open around 50 Handset Service Centres across the state with an investment of around Rs 50 crore. ''We plan to provide handset servicing centres to every customer of the TTSL.
This will be another first from TTSL in the industry,'' he claimed.
The TTSL has tied up with several mobile vendors like Samsung, Nokia and other vendors to provide servicing facilities and training to True Value Shop and Hub select employees.
''We are also planning to increase our retail presence with expansion of several True Value Shoppes and Hubs, which provide all products and services to customers. We are increasing these stores from 136 to more than 200 in West Bengal circle within current fiscal. This will ensure better services and faster response to the customers, available in close proximity,'' he said.
The TTSL is almost doubling its network in the West Bengal circle in current fiscal, taking it from 151 to 290 Base Stations. The switching capacity would be increased three fold. Besides, TTSL has also created a 930 km long Optic Fibre backbone from Asansol to Cooch Bihar.
The company has more than 3 Lakh subscribers in ROWB.
Talking about investments, Mr Garg said,''Our investment in the current fiscal would be around Rs 147 crore in Bengal and Sikkim (excluding Kolkata). In the last fiscal, the investment was Rs 150 crore which would take the total investment to Rs 300 crore.
UNI JYN KK AB 1202
Speaking to UNI, Tata Teleservices Ltd-Rest of West Bengal Circle (ROWB), Circle Operating Officer Anurag Garg said here today that the company is targetting a market share of 14 per cent.
The company would open around 50 Handset Service Centres across the state with an investment of around Rs 50 crore. ''We plan to provide handset servicing centres to every customer of the TTSL.
This will be another first from TTSL in the industry,'' he claimed.
The TTSL has tied up with several mobile vendors like Samsung, Nokia and other vendors to provide servicing facilities and training to True Value Shop and Hub select employees.
''We are also planning to increase our retail presence with expansion of several True Value Shoppes and Hubs, which provide all products and services to customers. We are increasing these stores from 136 to more than 200 in West Bengal circle within current fiscal. This will ensure better services and faster response to the customers, available in close proximity,'' he said.
The TTSL is almost doubling its network in the West Bengal circle in current fiscal, taking it from 151 to 290 Base Stations. The switching capacity would be increased three fold. Besides, TTSL has also created a 930 km long Optic Fibre backbone from Asansol to Cooch Bihar.
The company has more than 3 Lakh subscribers in ROWB.
Talking about investments, Mr Garg said,''Our investment in the current fiscal would be around Rs 147 crore in Bengal and Sikkim (excluding Kolkata). In the last fiscal, the investment was Rs 150 crore which would take the total investment to Rs 300 crore.
UNI JYN KK AB 1202
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